The Vincentian
The Vincentian is the official yearbook of St. John's University. As Editor in Chief (2022–2023), my first priority was building a recognizable brand presence for the publication on campus. I created a fresh visual identity for The Vincentian — a sleek, modern look that would resonate with both today's students and St. John's alumni alike. Rooted in the University's rich identity and history, the wing across the V is a nod to Johnny Thunderbird, the university's mascot, while the color palette draws from the iconic Red Storm red, white, and navy.
Along with the rebranding, I designed the 105th volume of The Vincentian with the intention of encapsulating every aspect of life on the Queens campus in a way that felt distinct from prior editions of the book.
Additional Credits
Event, Creative Direction — SoHo Experiential
Photography — Jasen Delgado (JCD Creative)